Vancouver video game company tops the charts with The Office - Action News
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British Columbia

Vancouver video game company tops the charts with The Office

Vancouver's East Side Games general manager Josh Nilson hopes the game's success will further bolster B.C.'s reputation as a tech hub.

Vancouver game developer wants tech to be the new 'blue collar job' for the province

Vancouer's East Side Games has launched a new videogame continuing the adventures of the popular television series. (East Side Games)

A Vancouver-based video game company has hit the top of the Apple and Google download charts with a new mobile game based on the popular TV show The Office.

And East Side Games general manager Josh Nilson, who is originally from a small community north of Prince George,hopes the game's success will further bolster B.C.'s reputation as a tech hub and attract more people from all backgrounds to the industry.

The company has already developed games based on popular TV shows includingRuPaul's Drag Raceand Trailer Park Boys,but getting the rights to the American version of The Officewas a major boost, he said.

Even though the program has been off the air for nearly 10 years, it still has a large fan following and regularly tops streaming charts as people re-watch the show's nine seasons.

The game, titledThe Office: Somehow We Manage,has players working at the fictional workplaceDunder Mifflin, interacting with characters and reliving iconic moments from the series.

Like his previous games, NilsonwantedThe Office: Somehow We Manageto feel like a continuation of fan's favourite TV shows.

"We like [the games]to be an addition to the [show's] universe that we build on," he said.

Developing games a 'blue collar job'

Ironically, Nilson said his story is one that proves you don't need to work in an office in order to find success.

After growingup in Willow River, asmall community north of Prince George, B.C.,Nilsonworked in the hospitality industry for 20 years before transitioning into game development.

And while he's now based in Vancouver, Nilsonsays the pandemic has made the technology industry even more decentralized, allowing people to work from anywhere.

Josh Nilson, who grew up north of Prince George, B.C., wants people of all backgrounds to work in the video game industry. (East Side Games)

"They don't have to move to Vancouver or Victoria to work in a game studio," he said."You can work from where you live."

Video games, in particular, are a growing industry. According totheEntertainment Software Association of Canada, 8,700 full-time equivalent jobs in the games industry were created in B.C. between 2019 and 2021, representing an increase of 19 per cent.

And last fall, B.C.'s economic recovery minister Ravi Kahlonsaidthe provincial government is focused on creating more opportunities in the sector for under-represented groups,includingIndigenous people, women, immigrants and people with disabilities.

That's something Nilson wants to be a part of: as a Mtis man from rural B.C., he wants to prove that people of all backgrounds can work in the video game and technologyindustries.

"You may not think you can work in tech, but tech is for everyone," he said.

"I think tech is the next blue collar job."