'They're not candy': Father of dead teen backs coroner's call for tighter rules for drinks like FCKD UP - Action News
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Montreal

'They're not candy': Father of dead teen backs coroner's call for tighter rules for drinks like FCKD UP

A Quebec coroner has concluded teenager Athna Gervais drowned in February 2018 after drinking large quantities of a high-alcohol sugary drink.

Report recommends neutral packaging for high-alcohol sugary drinks following 2018 death of Athna Gervais

The body of Athna Gervais, 14, was found in a stream behind her high school in northwest Laval on March 1, 2018, three days after she went missing. (Laval police)

A Quebec coroner has concluded teenager Athna Gervais drowned in February 2018 behind her Laval high schoolafter drinking large quantities of a high-alcohol sugary drink.

The 14-year-old's death led some companies to pull such drinks from store shelves and governments to tighten the rules around their manufacturing and sales.

"AthnaGervais consumed a large quantity of alcohol in a very short period of time," Coroner Martin Larocque said in his report, released Wednesday morning.

He said Gervais and some friends shared three 568-mlcans of the drink FCKDUP, which has an alcohol content of 11.9 per cent, although he notedGervais alone consumed most of the drinks.

The coroner found that Athna Gervais drank almost three full cans of FCKD UP sugary alcohol beverage in under 30 minutes the equivalent of 12 glasses of wine. (Charles Contant/CBC)

The amount of alcohol was equivalent to around 12 glasses of wine, and the coroner said it was consumed in less than 30 minutes.

Gervais's body wasfound in a stream behind colePoly-Jeunessein northwest Lavalon March 1, 2018, three days after she went missing.

"In myopinion, Athna Gervais found herselfdisoriented and accidentally fell into acreek. Hercognitive state was so disrupted because of herdrinking that she died," Larocque said.

"We must take away from thedeath of Athna Gervais that it's imperative that a set of measures be adopted to prevent the dangers of excessive alcohol consumption, both with minor children and young adults."

Federal government should go further, says coroner

Larocque recommends the manufacturers of such beverages often found in colourful cans -should be required to package them neutrally, the way cigarettes are.

Athna Gervais's close friends attended her funeral in Saint-Flicien, in the Saguenay region of Quebec, in March 2018. Gervais's friends and family campaigned to have high-alcohol, sugary drinks banned after her death. (Priscilla Plamondon Lalancette/Radio-Canada)

He also recommendsthat the federal government limit the alcohol content in the drinks tothe equivalent of one serving per can.This goes further than the regulatory amendments adopted bythe Trudeau government after Gervais's death, which allows for one and a half servings of alcohol per can.

Larocque also recommends that the rules limitinghow such drinks areadvertised on radio and TV be extended to social media and the internet.

Drinks marketed like 'candy': Athna's father

Alain Gervais, Athna'sfather, attended thenews conference where Larocque released his report Wednesday.

Alain Gervais, Athna's father, said Wednesday that sugary alcoholic drinks are still far too accessible to young people at convenience stores. (Radio-Canada)

He said it's still far too easy for young people to access these types of drinks at convenience stores.

"The advertising is too strong for these products;the attractive colours make it seem like they're candy," said Gervais.

"They're not candy.They're dangerous."

Health Minister open to recommendations, but no commitments

Federal Health Minister Ginette Petitpas-Taylortold CBCWednesday that Larocque'sreport highlights the sadness of Gervais's death and the need to act.

Petitpas-Taylor said she isopen to all the coroner's recommendations, although she stopped short of committing to adopt them.

"I have no answer for you right now.I don't have any proposal brought forward, but it's certainly conversations that we're having when it comes to packaging and marketing especially to kids," she said.

She said she's asked her department to look at what can be done to strengthen the regulations, but she couldn't offer a timeline on when or if any changes would be made.

As for the alcoholcontent of the drinks, Petitpas-Taylor saidshe's willing to consider lowering the maximum serving per can from the current 1.5 the government is now proposingto a singleserving, as Larocque recommends.

However,Petitpas-Taylor said her priority is to push throughthe new regulations her government has drafted, to get them in place as soon as possible before considering lowering the alcohol content in the sugary drinks further.

She expects those new regulations to be in force within a few weeks.