The trailblazing Nova Scotia women breaking the mould of music production - Action News
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Nova Scotia

The trailblazing Nova Scotia women breaking the mould of music production

Four artists want to change what's been a traditionally male-dominated field.

Reeny Smith, Erin Costelo, Breagh Isabel and Zamani are ensuring people see diversity behind the mixing board

Meet the women who are changing the face of Nova Scotia's music industry

3 years ago
Duration 20:22
CBC News brings together Breagh Isabel, Erin Costelo, Reeny Smith and Zamani to discuss the current landscape of what has traditionally been a male-dominated field.

If less than two per cent of Canada's music producers identify as women, then Reeny Smith, Erin Costelo, Breagh Isabel and Zamani make up a who's who in Nova Scotia's music industry.

The four femaleproducers are gathered at the Carleton Music Bar and Grill in Halifax, and as they sit in a circle on blue velvet chairs under ambient lighting, you can sense the camaraderie between them.

Building each other up is part of how they plan to change the landscape of the traditionally male-dominated field of music production.

"When I was younger and then not seeing a whole lot of women do it, I don't even think it occurred to me that that was a possibility," saysCostelo, whobecame the first woman to winMusic Nova Scotia's producer of the year in 2017.

She's also the only woman nominated for producer of the year at this year's Music Nova Scotia Awards, with the winners to be announced on Nov. 7.

"The more women that are visible, the more women you're going to have in the field," she says.

Four women standing on a street
From left to right: Reeny Smith, Zamani, Erin Costelo and Breagh Isabel. The 4 women are all artists and music producers. (Robert Short/CBC)

A study released in Marchby the USC Annenberg School for Communication and Journalism in the U.S. showed women held only two per cent of all producing positions across the 2020 Billboard Hot 100 songs.

It found the ratio of men to women in producing was 180to 1, and that women earned only 33 producing credits in six years, with only nine of those going to women of colour.

All of the nominees for the 2021East Coast Music Award's Producer of the Year were men.

But in an industry that has been slow to achieve gender equality, Smith, Costelo, Isabel and Zamani are breaking the mould.

Isabel says historically, non-male producershave not had role models to look up to but that is slowly changing.

"It's so hard to picture yourself doing something if you don't see yourself and your experiences reflected back to you," says Isabel asthe other three womennodin agreement.

A white women with blonde hair in an at-home music studio
Breagh Isabel produces out of her home studio in Halifax. Isabel says she often collaborates with artists remotely, an effect of the pandemic she feels will carry into the future. (Aly Thomson/CBC)

Isabel, 30, is a producer and artist who recently released a coming-of-age single titled Girlfriends, which exposesthe painful side of young queer love.

She says a lack of representation in music studiosincluding people from diverse communities and members of the LGBTQ community means audiences are missing out on different perspectives.

"If certain voices have historically been left out of the conversation, that just really narrows the scope ofexperiences that youhear talked about in songs on the radio or in songs on someone's record," says Isabel, her wispy blondhair brushing against her vintage-looking brown blazer.

"I think it only serves to broaden the conversation in the spectrum of what's possible musically if there's more diverse folks getting involved."

Reeny Smith, 26, who grew up in the primarily Black community of North Preston, says she had to overcome her own mental barriers when she first started producing music.

"We have these assumptions based on past history and sometimes that can follow you into today's present era you don't consider something an option because you don't see people like you doing it," says Smith, whose accolades include theEast Coast Music Award's R&B/Soul Recording of the Year for her albumWWIII: Strength. Courage. Love.

"Sometimes you just have to just kick the door in, but it's easier said than done."

A woman wearing a Dragon Ball Z shirt with crossed arms smiles while looking at the camera.
Reeny Smith has this advice for anyone looking to get into music production: just try it. (Robert Short/CBC)

Shetakes pride in serving as a mentor to the younger generation.

"It's all about believing what you can be, and a lot of the times you have to see it first," says Smith, adding that those looking to get into the industry should just start, and don't be afraid to reach out to others in the field to ask questions.

"Itjustgives us an opportunity to present different possibilities to people."

Zamani, 20,grew up fiddling with knobs in her father's home recordingstudio off their garage in Halifax, where today, several guitars can be seen leaning against an exposed brick wall near a keyboard, computerand mixing board.

A Black woman with brown hair at a piano
Zamani is a singer, songwriter and producer and is also in the midst of completing her final year at Dalhousie University. (Aly Thomson/CBC)

She says her mother, aformervocal directorand producer of an a cappella group, also served as a role model.

"Seeing that growing up has totally shaped my mindset around being able to be self-directed," saysZamani, who produces all her own music and recently produced a piece for theRoyal Nova Scotia International Tattoo.

"Being a female producer ina male-dominatedindustryis so important because it allows me to direct myself and be self-sufficient."

Margaret McGuffin, the CEO of Music Publishers Canada, says although there is no data available about inclusion in Canadian studios, her sense is that the situation here could be even worse than the Anneberg study's findings.

"When we look around our studios in Canada, we see a lack of representation of women and non-binary producers as well as a lack of a diverse slate of producers. We see it first-hand when we take our songwriters into the studios," saysMcGuffin, speaking from Toronto.

Her organization has launched a program to help bring more women into music production and audio engineering.

Two people at a music studio
Erin Costelo is shown producing Cameron Nickerson at Fang Studios in Dartmouth. (Submitted by Sarah Jamer)

The Women in the Studio National Accelerator is now in its third year and seeks to help launch the careers of women, gender fluid, non-binary and gender non-conforming participants through workshops, sessions and most importantly, a network of support and mentorship.

"We started this program because we felt there were so many songwriters who really couldn't find their true voice when they were going into the studio," saysMcGuffin.

"They felt they couldn't speak up when they were in the studio, that their ideas were dismissed and they were not comfortable talking about their projects and as a result, that limited their ability to move forward, whether it was on the engineering side or the creative side."

Four women walking down a cobblestone lane
The 4 producers hope their stories will inspire more women, people from diverse communities and people from the LGBTQ community to enter the industry. (Robert Short/CBC)

Back in her tiny home studio with a pink door, Costelo is nestled into acomfy ergonomic chair, tweaking an upcoming track from artistDon Brownrigg.

She says she's optimistic about the future of the music industry.

"Part of what I hope is thatregardless of whether any women like what I do, that they'll see me doing it and be inspired to do it as well," saysCostelo, a few hand-painted portraits of her pets resting on a piano nearby.

"I think the more women we can see, the more women who will be inspired to take up the profession."

For more stories about the experiences of Black Canadians from anti-Black racism to success stories within the Black community check out Being Black in Canada, a CBC project Black Canadians can be proud of. You can read more stories here.

A banner of upturned fists, with the words 'Being Black in Canada'.
(CBC)