Cape Breton still experiencing 'Trump bump' in tourism interest - Action News
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Nova Scotia

Cape Breton still experiencing 'Trump bump' in tourism interest

The phenomenal interest in Cape Breton from thousands of Americans following the launch of the website "Cape Breton if Trump Wins" has diminished in recent weeks, but hasn't stopped entirely.

Immigration inquiries have dwindled but tourism interest continues

Interest in Cape Breton among Americans was sparked in a big way by Ron Calabrese's website "Cape Breton If Trump Wins." (Getty Images and Destination Cape Breton)

The phenomenal interest in Cape Breton from thousands of Americans following the launch of the website"Cape Breton if Trump Wins"has diminished in recent weeks, but hasn't stopped entirely.

The website, which pitches Cape Breton as a refuge for Americans who fear a Donald Trump presidency,was the focus of a panel discussioncalled the Trump Bumpat a tourism industry conference in St. Anns on Thursday.

Sydney radio personality, Rob Calabrese, who founded the website,said he's still getting online inquires and phone calls.

"I was on the radio in Chicago Wednesday night at 11 p.m.," he said.

Afilm crew from New York City is in Cape Breton to follow up on the storyand a Japanese journalist is coming next week, he said.

Rob Calabrese's website invites Americans to move to Cape Breton if Trump becomes president. (cbiftrumpwins.com)

Mary Tulle, CEO of Destination Cape Breton, credits Calabrese with gaining attention for the island that it wouldn't have had otherwise. Without the website, she said, "there's no way Cape Breton Island could be a household name the way it is."

Still drawing tourism interest

She gave an example from themanager ofIngonish'sKelticLodge.

"A gentleman who had never heard of Cape Breton did a search on the website, called Keltic Lodge, booked a week, a $5,000 ticket to bring his parents. Again, had never heard of us until Rob's great website caught his attention," she said.

There's now a new websitethat is a "hub" for information about Cape Breton, Calabrese noted.It containsfour different sections:immigration, employment, housing and education. It's linked to Cape Breton if Trump Wins.

As for his own site, Calabrese is giving it a rest for a while.

He says traffic on the site isrelatively quiet right now, maybe because Donald Trump was in his words "creamed" in the Wisconsin Republican primary.

But, Calabrese is not discounting the possibility that interest could ramp up again.

"Who knows? The convention is still months away. We'll see how it develops," he said.

With files from Wendy Martin