Streetwear brand Raised By Wolves marks 15 years of keeping Ottawa stylish - Action News
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Ottawa

Streetwear brand Raised By Wolves marks 15 years of keeping Ottawa stylish

Ottawa apparel designer Cal Green says his latest Raised By Wolves collection is the most technical he's ever produced and the Canadian Arts & Fashion Awards seems to agree.

Owner Cal Green nominated for Canada's top menswear designer again

Cal Green is celebrating 15 years as the creative force behind Raised By Wolves street wear.
Cal Green sports a ball cap marking his company's 15-year anniversary. Green recently got a fourth consecutive nomination from the Canadian Arts & Fashion Awards as the country's top menswear designer. (Mario Carlucci/CBC News)

Ottawa apparel designer Cal Green says his new fall collection is the most technical he's ever produced.

The designs, released to the world on Tuesday,feature all of Raised By Wolves'trademarks: edgy graphics, boldsweaters, comfy jackets and a few surprises.

"This is one of the biggest collections we've produced to date, all of which is proudly made in Canada. So it's something I'm particularly proud of," Green told CBC Radio's All In A Daythis week.

Those pieces haveearned Green his fourth straight Canadian Arts & Fashion Awards nomination this yearas the country's top menswear designer.

"It's a big honour. It's very exciting. But I definitely don't consider myself just a menswear designer ... The brand is designed for everyone with no one specific in mind. I want to make amazing clothing at the end of the day," he said.

"At times like this, it's important for me to kind of take a step back and appreciate where I've come from but you know,also just keep things moving."

The Raised By Wolves Fall 23 collection is out now
A model showcases clothing from Raised By Wolves' Fall 23 collection, which is out now. (William Smith/williamsmithdp.com)

For 15 years, Green has found ways to redefine Raised By Wolves' approach to streetwear design and entrepreneurship.

He'sdeveloped an ecologically friendlyline of clothing, Alpha Beta, using upcycledand repurposed fabrics to reduce waste and encourage emerging designers.

He's alsoproduced a cookbook to raise money for the Ottawa Food Bank, and this year ensured all of his creations were made in Canada.

Green told All In A Dayhe's excited about combiningmaterials that work in the Canadian climate with a level of technicality that will set his offeringsapart.

Green points to his "Radiator"three-layer shell jacket, made in Vancouver with waterproof, breathable fabric and fully taped seams, as the kind of product customers can expect to see in the years to come.

With only 50 of the "thoughtfully designed"jackets made, Green acknowledges it willcome at a higher price than hismass-produced competition in the athletic outerwearmarket.

"I think people will, once they see it and feel it in person and hopefully wear it, they'll see that it's well worth the price."