Amazons Prime Day date has been released and this year, the discount frenzy will start July 10 at 9 p.m. ET and run through 3 a.m. ET on July 12. Amazon Prime members get the opportunity to grab amazing discounted gear for only 30 hours. Were talking smartphones, home decor, laptops, TVs, and more. (We see that twinkle in your eyes)

If youre already a Prime member , just put your game face on starting at 9 p.m. on July 10 and show up bright-eyed, ready to grab some serious steals. But if youre debating whether or not the $99 membership is worth it for a one-day shopping sprint, here are some additional reasons why you might want to give it a shot.

Access To Lightning Deals