For years, Michelle Elman , an activist and body confidence coach in London, has waited for the mainstream fashion industry to feature Asian curve models in campaigns and on runways.

Tired of waiting, she took matters into her own hands, creating her own damn photo shoot with the help of some friends.

Elman and photographer Linda Blacker released the photos, which show Asian women of all sizes, colors and ages. Now the pics are getting coverage on sites like BuzzFeed and Glamour UK .

I thought this was the perfect way to show the fashion industry what they are missing and demonstrate that Asian women are just as beautiful and fashionable as any other race and we deserve to be included, Elman told HuffPost.