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Posted: 2016-01-22T20:56:31Z | Updated: 2016-01-22T20:56:31Z Aron Cramer: Climate Change Denial Isn't Politically Sustainable For The GOP | HuffPost

Aron Cramer: Climate Change Denial Isn't Politically Sustainable For The GOP

"I dont think you can win politically by clinging to these ideas that simply dont add up."

"It's the environment, stupid."

That might be how Aron Cramer , the president and CEO of Business for Social Responsibility, would sum up the problems facing future Republicans

In an interview with The Huffington Post at the World Economic Forum in Davos on Friday, Cramer predicted Republican candidates will soon have a difficult time campaigning on a platform that denies climate change.

"Over the long run, and soon in the short run, it’s not going to be viable politically to be seen as anti-science," he explained. "All the polling shows that rising generations in particular reject that kind of thinking ... it's seen as anti-modern."

I dont think you can win politically by clinging to these ideas that simply dont add up

Cramer noted establishment Republicans like Sen. John McCain (R-Ariz.) and Newt Gingrich used to acknowledge the importance of addressing climate change. Though they have quieted down lately, he envisions a GOP turnaround.

"I think the Republican party will re-join the global consensus that human beings are creating climate change, and that we have to do something about it," he said. "That it’s not a future issue, it’s a present issue. That it’s not about having less in our economy, it’s actually about innovation."

"I don’t think you can win politically by clinging to these ideas that simply don’t add up," he added.

More from the World Economic Forum 2016: